Responsibilities:* Builds relationships with prospective residents and their families by cultivating leads and providing consistent follow-up throughout the decision-making process* Develops and maintains effective marketing materials, partnering with the Executive Director and Marketing Director to assess market positioning and develop targeted strategies* Coordinates implementation of paid advertising strategies, including print, radio, and other media, to increase visibility and reach* Maintains accurate records of all leads, follow-up activities, and sales efforts* Collaborates with the Regional Director of Operations to plan and organize special events and marketing initiatives to engage both prospective and current residents* Provides regular sales and marketing updates to the Regional Director of Operations to support data-driven decision-making* Welcomes prospective residents and their families by conducting informative Community tours with emphasis on core values of love, compassion, and dignity* Assists residents and families with the rental application process, ensuring all documentation is complete and accurate* Guides residents and families through the lease signing process for the Villas and Independent Living, ensuring clarity, compliance, and confidentiality* Participates in the Manager on Duty (MOD) rotation on weekends and holidays to support campus operations* Coordinates move-in dates with the leadership team and ensures a welcoming transition for all residents* Prepares apartments for move-in, distributes keys, and provides a thorough orientation to the Community* Oversees the collection of rent payments and deposits, maintaining accuracy and timeliness in all financial transactions* Manages the collection of past-due accounts and works with residents and families to resolve outstanding balances* Ensures timely and accurate billing for new move-ins, ongoing monthly fees, and discharges* Coordinates with relevant agencies to ensure all required annual inspections are completed* Submits monthly financial and accounts receivable reports to the Regional Director of Operations